I’ve thought about this income report for some time while putting together content for this blog. I thought about what The Millennial Bull was created for. In short, I created it to help other millennials grab their financial independence by the horns. Because I am also a millennial, I understand what we want. We want the ability to be free from our normal 9-5 job. To be able to be our own boss. To be able to have the flexibility to travel the world but to still generate income.
Keeping that in mind, I decided that having an income report will be one of the most beneficial content to the readers. I talk about being entrepreneurial, having sides hustles and working hard outside your normal 9-5. Well, if I am going to talk the talk, I might as well show you that I also walk the walk. So, my plan is to show you how you can turn a blog into something that will generate you extra monthly income. If things go well with this project, I will explain to you why it went well, and how you can replicate my model based on what I’ve learned.
Why have an income report…? What’s the point?
The point is not to show you my potential income so that you can be jealous or so that I can sell you products. In fact, for the first 2-3 months or so, I am not going to focus on revenue at all. I don’t even know if I will be able to generate enough of an income to make blogging worthwhile. My focus will be on providing you with relevant content and tools (Check out My TimeSheet Template with video attached) that can hopefully help you with your entrepreneurial endeavors. Speaking of being helpful, also check out my “Why You Should use LinkedIn To Job Hunt” article.
Side Note: The timesheet template I created is called “My Time Clock”. It is a neat Excel VBA macro that allows you to track your time by simply clocking in and clocking out. You won’t ever need to use your phone to track the time then record it in an excel sheet so that you can bill your client later. This is all done for you. Also, there is no need to be using one of those online time clocks that can be a bit finicky. I created this tool with you in mind. To help you increase your productivity.
Anyway, back to the regularly scheduled program…
The goal of this side hustle is to focus on my customers (you) and to get you hooked on what I have to offer. I plan to do that by offering you something of value and providing useful information. If you feel that I have done that or am currently doing that for you, do me that favor and click subscribe. Please support the blog. You can also click subscribe on the email sign up form on the side bar so that you can receive all future posts in your email. Also, come back often to see if there are any new articles you have missed from me that may be of value to you.
Indexing My New Site
As I write this income report on September 15th, 2017, there is currently zero traffic going to the blog. As you can see below, the only traffic recorded is of me and my wife visiting the site to check its appearance as we make changes on the backend of WordPress. I’m not sure why Google isn’t picking this up and realizing that it is just me going to the site. Needless to say, The Millennial Bull is not technically live to the public and has not even been indexed by Google. I haven’t done any major SEO strategies yet. However, I’ve done a LOT of research on this.
If you are unfamiliar with what it means for your website to be indexed, let me explain. For your website to be “indexed”, a search engine such as Google sends its little crawlers also known as bots to crawl around your website to find new and updated information. It basically goes page by page and every time it runs into new content, it indexes that content. In other words, it stores it in its own massive library, also known as the searchable index, and then figures out how that content is useful to people searching for similar topics so that it can then deliver the content to them.
Googlebots and Sitemaps
This little bot however needs some direction. It gets its directions from a sitemap (also known as Google XML Sitemap) that you would create. This sitemap is simply a map of your site for the bot to use to navigate around. It contains all the important links from your website. You can think of these links as a highway for the bots to travel through… going from one interstate to another. So, you need to be sure to have the sitemap created. It is the only way for Google to be familiar with your site. Based on a lot of research I’ve done, this will help your SEO. The easiest way to do this in my opinion is by downloading a Yoast plugin that will then automatically create the sitemap for you (that is what I did).
Here is an article from Kissmetrics that goes more in depth on what indexing really is along with sitemaps if you are a new blogger that is looking for organic traffic or simply looking to increase the organic traffic you are already receiving.
Indexing and Setting Goals for the Site
As mentioned before, the site is not indexed yet as you can see below:
On September 19th, I went ahead and created the sitemap then linked it to Google Search Console.
I also plan to sign up my blog with as many blog directories as possible. I know the whole blog directory thing is old school however, I’ve read around a bit and am convinced that it makes sense to do this. This should allow the site to get indexed faster. Furthermore, this should help the site to start getting ranked even sooner. Hopefully it won’t take 2-4 weeks to index and start ranking like some websites have been reporting (that’s honestly too damn long). I will be working hard to make sure it doesn’t take as long. I’m patient but not that patient.
For this income report of sorts which has also turned into an SEO tip for beginners… I also created some goals for myself to reach. Remember, my focus is not on revenue, it is on generating traffic only. At least for the next 2 to 3 months. However, if I somehow get 1,000 visitors before December, I will probably capitalize on this and put a few tasteful/useful promotions (only if they are appropriate of course). Take a look at my goals below:
Side Note: You may have already seen the table above from the “Failing to Make a Plan/Have a Schedule” section of my article on “The Most Common Mistakes Made By Entrepreneurs“.
The Current Plan
I’m hoping that by the end of this month (September, I will have about 250 sessions (25 per day starting on the 21st). This assumes that by the 21st, The Millennial Bull will be indexed by google. I also plan on doing some Pinterest pins however, I’m not sure how well that will go considering that I have zero followers on Pinterest and only a couple followers on Twitter. I am not going to focus on Instagram. I already know that Instagram will not bring any traffic to the blog. Twitter probably will not either but at least Twitter will allow me to network with fellow personal finance bloggers.
As you can see from the goals I have set for myself above, revenues won’t even be considered until sometime in December. I can’t stress this enough… one thing I’ve learned from my dorm room barbershop is that when you run a business, the only thing that you should be focusing on is your customers. If you do that, money will come later. Netflix did this, and so did Hulu (obviously there are many other examples but I believe those two illustrate my point).
Check out the article here if you didn’t click it above. It’s a good read with useful tips… I told you, I’m going to be as useful as I can be to you.
It is now September 27th and I still have not been able to post this income report. The plan was to post it a day or two after writing it on the 15th but unfortunately, I failed. I failed to do so for good reason. I spent my time learning more about google search console along with google+. I also signed up to SEMrush to be able to audit my website and figure out ways to improve it.
In the last week to week and a half, I spent a lot of time submitting my website to blog directories. So far, I have submitted it to 12 different directories. All except for 2 were free directories. I did not plan on paying any money to submit my site to these directories however, the two I paid for had really good reviews based on my research. I found that many large companies are also registered there so I figured why not. I guess we shall see if they turn out fruitful. Because I am in the personal finance field, I did sign up to one of the biggest free personal finance directories called Rockstar Finance.
When I signed up, I got approved almost right away. They then put me on their “beginner blogger board” based on the email they sent me (yes, I visited the site to confirm that I was on there lol). Interestingly enough, I received 2 visits today from them and the users seem very engaged with my content. I had an average of 8 minutes per session with 3 pageviews per session. This is impressive to me because the visitor is sent to my homepage and not to any particular article. This means that they landed, browsed a few topics then clicked into a few articles.
Hopefully the Rockstar Finance visitors found my content useful and interesting!
Now, I don’t know how other personal finance bloggers are doing but to me, those are AMAZING numbers! If you are a personal finance blog and haven’t signed up to Rockstar Finance, I would highly recommend that you do the same. Oh, did I mention that submitting your site to Rockstar Finance is free-99 (Kanye reference if you didn’t get it… and yes, I hate Kanye too but that was old Kanye before the money and Jesus complex)?
The shortcut to financial freedom is hard work, determination and perseverance!